* Get certified or accredited: Yes, it makes a difference. It certainly did for me when I got certified; being listed in a professional online directory did bring me more clients.
* Adhere to professional associations, (including outside your country or geographic area). Being on a professional directory is a must for potential clients to be able to find you.
* Create a website and a blog, preferably integrated to your website, update them regularly, and share content on your social media networks. Monitor which posts gain the most visibility, which are the most popular, which days of the week, and timing; don’t forget that your readers can be anywhere in the world. You’ll eventually find out which are the best days of the week to publish and share your posts to have the maximum visibility. The statistics on your Facebook page for example can be useful for that purpose.
- Don’t neglect the human factor, be personable, but remain professional.
* Have a LinkedIn profile regularly updated, a Facebook page exclusively for your business
* Your social media pages shouldn’t be only about you: share interesting content from colleagues, comment on their posts.
* Participate in online forums, interactive discussions on LinkedIn groups, etc.
* Train, train, train! You don’t necessarily need to spend a fortune on travel for that, check classes at your local university or community college, and there are lots of training sessions and webinars online, some of them are even free (another advantage of belonging to professional associations).
* Start developing a specialty field/niche. And use all means available to get there: training, internships, reading about the specialty field in source and target languages – start with your local library- you’ll find there not only books but many professional magazines. Many of those resources are also available online.
* Be proactive, be curious, don’t isolate, this is computer and cyberspace age. But! Don’t neglect the traditional ways (Phone book, business card, personal face to face contact whenever you can)
* Once you start getting some experience, start contributing to publications. Scary? Start a blog, that’s excellent training, and some of your blog posts may end up developing into articles for professional reviews. Don’t forget to share your blog posts on social media.
Now I know that doing all those things on a consistent basis is not always easy, we do get overworked sometimes and for a few days we may not have much time for blogging or social networking as we are too busy working. It's up to you to determine the amount of time you need to dedicate to projecting your business out there, and the amount of time you can actually do that.
- IAPTI (International Association of Professional Translators and Interpreters)
Profile page/professional directory, online training, professional forum, student forum, etc…
- ALTA (American Literary Translators Association)
- Fédération Internationale des Traducteurs (FIT)
- Asociación Española de Traductores, Correctores e Intérpretes (Asetrad) / Spanish Association of Translators, Copy-editors, and Interpreters
- Conseil des traducteurs, terminologues et interprètes du Canada
For a more exhaustive list of associations by country:
Annabelle C. Vergne